JetBlue Airways Case Study - 1730 Words

JetBlue Airways: Starting from Scratch Case Study Analysis This case illustrates how an entrepreneurial venture can use human resource management – and specifically a values-centered approach to management – as a source of competitive advantage. The major challenge faced by Ann Roades is to grow this people-intensive organization at a rapid rate, while retaining high standards for employee selection, and while building a strong organizational culture. Strengths Weaknesses Clear niche JFK – protected slots Political protection Efficient Quick turnaround at the gate; Paperless Low fares Better product that Southwest Wider seats Less waiting in line Strong top management team Experienced Cohesive Smart Well-funded†¦show more content†¦High wages for front-line employees (flight crew, maintenance and airport personnel) are associated with reduced rates of service failure and high levels of labor productivity. Union representation (number of employee groups represented by unions) is associated with higher levels of aircraft productivity and improved financial results. Shared governance (significant equity ownership or board representation for front-line employees) is associated with reduced rates of service failure and higher levels of aircraft and labor productivity, and improved financial results. High levels of conflict (measured as numbers of arbitrations, mediations and strikes) are associated with increased service failure, reduced productivity and reduced financial results. Value-Based Human Resources Practices Safe, fun environment, for crew members and customers The company hasn’t still developed all the formal HR practices typically seen in a larger firm. Will they be able to keep a small company feeling while expanding? Staying focused on people, and keeping the company union free (â€Å"not having a union creates a team environment†) Values (safety, caring, integrity, fun and passion) represent the bedrock for the development of humanShow MoreRelatedJet Blue Ipo Advanced Corporate Finance1654 Words   |  7 PagesCase Study #28: Jet Blue Airways IPO Valuation. Brendan Sookraj Webster University FINC 5880 Summer 2013 June 27, 2013 Author Note Certificate of Authorship: This paper was prepared by me for this specific course and is not a result of plagiarism or self-plagiarism. I have cited all sources from which I used data, ideas, or words either quoted or paraphrased. Date : __________________________Read MoreJetblue Airways: Crafting and Executing Strategy1296 Words   |  6 PagesJETBLUE AIRWAYS Paper 1: Crafting amp; Executing Strategy Strayer University BUSS 599: Strategic Business Table of Contents Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦.†¦Ã¢â‚¬ ¦.p. 3 Trends in the Airline Industry†¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦.......p. 4 Jet Blue’s Strategic Intent†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦..........p. 4 Jet Blue’s Financial Objectives and Related Success†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦..†¦Ã¢â‚¬ ¦.....†¦...p. 5 Strategic Elements†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦..†¦Ã¢â‚¬ ¦........†¦p.5 Jet Blue’s Strategies for the Future†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreJetBlue airways IPO valuation1500 Words   |  6 Pagesï » ¿Case study—JetBlue airways IPO valuation Introduction: As a leader of airways industries, JetBlue is successful because of professional services and a good management team. 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Also as it proceeds to grow further to reach the elaboration stage, JetBlue needs to continueRead MoreJetblue Airways: Starting From Scratch - Case Analysis Essay1121 Words   |  5 PagesExecutive Summary JetBlue Airways, the latest entrant in the airlines industry has gone through the initial stages (entrepreneurial and collectivity) of the organizational life cycle rapidly under the successful leadership of David Neelman. JetBlue Airways is currently in the formalization stage of the life cycle where in it needs to create procedures and control systems to effectively manage its growth. Also as it proceeds to grow further to reach the elaboration stage, JetBlue needs to continueRead MoreJetblue Essay1552 Words   |  7 Pagesbe used to value JetBlue’s shares? 3) At what price would you recommend that JetBlue offer their shares? 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Along withRead MoreExternal Environment Analysis2283 Words   |  10 PagesExternal Environment Analysis JetBlue Airways Corporation (JetBlue) is a company that has focused on low-cost airline transportation service. It is also one of the top major airlines dominating the Domestic Airlines industry. To develop a better strategic business plan the company’s external business market and the effect it has on the business continuity plan must be analysis as well as the general, industry, and competitor environments. Another issue affecting companies is the role businessRead MoreEssay about Jet Blue Case Study1254 Words   |  6 PagesJet Blue Airways: Case Study 1. Draw up a SWOT analysis and describe JetBlue’s Strategy. Strengths * Low cost airline fares and operations * Experienced management * Creating demand in under-served markets * Customer service oriented (i.e. leather seats with more legroom, in-flight entertainment, better refreshments than competition) * Political backing and support * Competitive pay and benefits increasing employee retention Weaknesses * Sustaining low costRead MoreValue Added Markiting4538 Words   |  19 PagesUse the case study on Blue Jet Airways to perform the 6 following tasks ABP Level 7. PgDBM Value Added Marketing Assignment 1. Understand market value from different perspectives in an organisation of your choice. You|Learning outcomes|| may use examples of organisations you have worked for or you are familiar with.|and assessment|| ||criteria|| |||| 1(a)|Explain the nature of value added marketing with regard to tangible and intangible|1.1|| |dimensions.||| 1(b)|Illustrate how service